10 Things to Think About When Creating a New or Renewed Website
December 5, 2016 • 9:44AM
In our eyes, a website should be professional, easy to navigate, but most importantly, a powerful marketing tool that allows potential clients to learn more about what your company has to offer. Take a look at this blog post to see what things you should keep in mind when planning your design.
Know your target audience You know who your target demographic is. We know how to cater to them.
What is the goal of your website? Will you be selling products? Will you be displaying your inventory online, but not selling? Do you want to display only your basic contact information and services?
Once potential clients and customers are at your site, what will they be looking for? Now that they are at your site, what will you be trying to convey to them? Will they be looking for information about your newest service or will they be buying a product?
Content Content is what is going to drive people to your website and keep them interested. Having a properly outlined content will help expedite the quote process and the implementation of your website.
How often will you need to update the content? Frogz Internet Design offers a variety of solution for content management. Having an up to date website will not only increase your search engine rank standings, but give customers and potential clients a reason to come back.
Artwork This is important. Chances are your printer may have a high resolution logo, or the graphic artist who created it initially. Please get it ready for us. Acceptable file formats include, .AI, .EPS, .PSD (.PSD is only acceptable for web design).
Domain Name Your domain name is very important (ie, your www.yourbusinessname.com). Choosing an intuitive, easily typed domain name will help your customers and potential clients find your site. Something short, to the point, and easily remembered is always best.
Web Hosting In order for you website to visible on the World Wide Web, you must place your files on a computer which will serve web pages. This is called a web server. Frogz Internet Design can and will help you identify the best host for your needs..
Search Engines What do you think people would type into a search engine to reach your website? What keywords or key phrases? For more information, see our article about Search Engine Optimization.
Cost Anything is possible, it just takes time and money! Having a specified budget in mind will help us accommodate to your exact specifications. Although you may think this is a loaded question, having a budget to work within will let us maximize our time and efficiency.